The world


Let’s change for good.

We’re a branding and ecommerce agency uplifting the world through greater wellbeing. With deep expertise across categories, we create strategic branding, standout packaging, ecommerce websites, and omnichannel content that help brands do things the right way—and win.

Health + Wellness
Beauty + Personal Care
Fashion + Lifestyle
Food + Beverage
+ Social Impact
our approach

Why our clients love working with us.

on results

We’re true partners from brand awareness to sales. Our holistic approach means we help your brand seize opportunities and grow – so you see ROI with us.

Driven by strategy

We start by crafting a plan to make the biggest impact: then execute the branding, ecommerce sites, campaigns, and marketing to get the job done.

Creative with purpose

Consumers are increasingly driven by their values. We build beautiful brands and experiences that embrace sustainability, health, and social impact.

Similar Case Studies

Little Spoon

A Fresh Take On Mealtime

Looking to age up from baby to big-kid, direct-to-consumer kid’s food brand, Little Spoon approached SMAKK to help them design packaging for their new line of products that clearly distinguishes their original, younger skewing meals and snacks from their new, older line for ages four and up.

See more

Vikre Distillery

Distilled With a Sense of Place

Looking to expand from hometown hero to industry standout, Vikre Distillery approached SMAKK to help them embrace the natural quirks of their roots in Duluth, Minnesota while justly reflecting both the quality and integrity of their spirits, and the eccentric character of the place that inspired them.

See more


Let’s Raise The Floof

All dogs deserve to live a happy and healthy life. But so often pet parents lack the right products to give dogs the level of care they’d demand for themselves. Looking to stress the importance of hygiene in the health and wellbeing of your dog, FLOOF partnered with SMAKK to create a more “human” brand for dogs that provides better care – from head to tail.

See more


A Simple Routine With Big Changes

Looking to enter a new phase of growth and leadership in sexual wellness, Tabu partnered with SMAKK to better underscore its important mission and boldly change the conversation about sex after menopause.

See more
what we do

Brand. Build. Grow.

Our capabilities strategically support the full funnel of elevated brand building through smart growth. Simply put, we’re here to make sure you have the right tools, and do the right thing, at the right time.

Concept to Ecommerce

We’ve been guiding early stage brands to direct-to-consumer success for over a decade. Our Concept to Ecommerce process, uses the full force of our team’s proven expertise to craft go-to-market strategies then develop the branding, digital experiences, and marketing campaigns to launch differentiated consumer product lines for rapid ecommerce growth.

Let's Talk

Brand Strategy + Development

We craft brands that are authentic, differentiated, and poised for global growth. Great brands are built by uncovering the unique, understanding how to stand out from the competition, and knowing where to take risks. We develop unique positioning, then create the brand multifaceted toolkits for growth – offering brand workshops, strategy development, visual identities, messaging, creative, and content for all of your consumer touchpoints.

Let's Talk

Packaging Design

We design stunning packaging programs for differentiated shelf presence and impactful ecommerce shipping experiences. In our process we stress finding cost effective material solutions that move towards plastic reduction, plastic free, and sustainable certifications that can realistically work across your global supply chain. With experience across food, beauty, haircare, personal care, wellness, and pharmaceuticals we know how to create designs that meet FDA, EU, and global compliance while communicating differentiated product benefits to consumers.

Let's Talk

Ecommerce Strategy + Development

Ecommerce isn't just technical capability for us – it's business strategy expertise we've honed for over a decade. We're focused on crafting direct-to-consumer sites that are built to convert. We create robust Shopify Plus experiences, conversion funnels with considered UX, and integrations that work across the full funnel of marketing tactics that drive traffic and incentivize repeat purchasing. We integrate ESP strategy to all of our builds, designing, mapping, and creating content for sophisticated email marketing campaigns and segmentation strategies.

Let's Talk

Website Design + Development

Our team brings brands to life across digital experiences, crafting optimized user experiences, stunning designs, and solid development solutions for robust websites.

Let's Talk

Marketing Campaigns + Content

We produce content to launch and grow robust brands – creating ad campaigns and content to differentiate brands, drive customer acquisition, sales and brand awareness. We're seasoned experts at creative concepting, art direction, and production for video and photo shoots featuring products and lifestyle content for global campaigns, websites, and social media. 

Let's Talk

Work with us.

Ready to change the world together? Same.

let’s get started
Kind Words

“Working with SMAKK has been an absolute game-changing experience for me and my brand.”

Beatrice Dixon, CEO
The Honey Pot Company

Let's Email

Keep in touch

We’re always organizing events, sharing ideas, and plotting world domination (for the good guys). Get in on it.

Female Owned Seal
Made in NYC Seal
Shopify Experts Seal